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When it comes to how to advertise on Facebook, we are used to the obvious methods with Facebook Ads and using pixels. If you haven’t heard of live streaming yet, then you must have been living under a rock.
This lets you communicate with that audience in a live fashion and even respond to comments and that in turn makes this form of communication incredibly engaging and intimate.
For an internet marketer, this is the closest you will ever come to being able to knock on someone’s door and tell them exactly why they should buy your product.
If you’re building a personal brand, then it’s a fantastic way to build trust and familiarity. And if you’re creative, then you can do all sorts of amazing things like taking your audience with you on hikes or bringing them to live events.
Imagine being able to make a seminar for your sales funnel where your students could actually ask questions? And where they knew you that you were speaking to them directly at that very moment! One more thing that makes live video so exciting for marketers is the simple fact that it is so new and so exciting.
If you’re a marketer looking to make a big splash online, then this tool can help to give you a massive head start. People want live content and they’re incredibly excited for it.
For an internet marketer, this is the closest you will ever come to being able to knock on someone’s door and tell them exactly why they should buy your product. If you’re building a personal brand, then it’s a fantastic way to build trust and familiarity.
If you’re a marketer looking to make a big splash online, then this tool can help to give you a massive head start. People want live content and they’re incredibly excited for it.
After all, there’s tonnes of coverage of live content in the media and everyone is talking about it. But right now, not that many marketers or bloggers are creating a live video.
To use Facebook Live, you will need the Facebook mobile app. From here, you simply need to click on the box you would tap to post new content. You can do this from your personal account or from your Facebook page.
From there, you can then simply select the ‘live’ icon at the bottom. This is a small image of a person with radio waves emanating from their head. When you click this, you will be taken to another screen where you’ll see your camera in the background and a few options. One important option is the ability to add a description.
Make sure you do this as it is what will make your content sound interesting when people find it and aren’t familiar with your brand. This is key when it comes to how to advertise on Facebook.
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